Helping a local small business improve their online presence
A local small business called Storehouse Tea made fantastic tea, but their storefront really needed some love. The information architecture was all over the place, and for a domain like Tea with dozens of SKU’s, they were in dire need of making their site easier to explore.
- Role
- Web Designer
- Year
- 2018

Approach
I worked closely with the company to redesign their Shopify storefront to categorize their tea and make the most use of the beautiful and vivid imagery that the owner of the company had procured. We spent hours working together on the design until we felt satisfied with it.
Result
A brand new Shopify storefront that has helped customers find and learn more about teas that they are interested in: https://storehousetea.com/ Lessons : This was a good project in client management. My client was also a designer by trade so we had to work together closely to get the web design to a point that met her artistic vision yet was also usable enough to help customers find and purchase tea.